Thursday, 12 December 2013

Victim of LinkedIn Logic Malfunction?

People have been congratulating me on my new job. I’m very grateful for the messages of goodwill. The only problem is, I haven’t actually got a new job!

People appear to have been responding to messages generated by LinkedIn. These tell my contacts that I have a new job and suggest they congratulate me (using the button provided). Some of my contacts have even re-checked my LinkedIn profile, presumably to see what my new job actually was.

The cause of this misfiring of LinkedIn messages was no doubt the fact that I had added some additional details to my LinkedIn profile.

I added details of a second current part-time “job” which I rather grandiosely described as “Rental Property Manager (Private)”. I thought this would be useful in rounding out my profile with the different and valuable experience I had gained through renting out houses for the last six years.

I entered the start date (the year 2007) and left the end date blank (as this continues to this day).

LinkedIn must run some routine processes against its “back-end” databases which look for particular features and then generate electronic junk mail (sorry, I should say “generate carefully targeted communications of great interest and value”).

The logic LinkedIn is applying must ignore the start date of a newly entered job and focus solely on the fact that there is no end date.

i.e. if it is  a “current” job and it is newly entered, it must be a “new job”

Hence LinkedIn thinks something which started six years ago is “new”.

Here’s the rub: If I happen to be looking for a new job, I might want to enhance my profile on LinkedIn by adding additional details of my experience. Surely that would seem sensible. But if, as a result,  LinkedIn erroneously congratulates me on having found a new job, then all my contacts will assume the search is over and stop keeping an eye out for me!

Edgar Bolton. 2013


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